I Didn’t Play ‘Pity Card’ Strategy On BBNaija – Imisi Opens Up

Imisi, the winner of Big Brother Naija Season 10, has refuted allegations that she employed a pity strategy to win the hearts and votes of viewers.

She revealed on Arise TV that she had only a few days to pack for the show after receiving her acceptance email, and didn’t have time to plan her approach.

Imisi stated that she brought whatever clothes she had on hand and didn’t expect to be picked for the show.

She emphasised that her authenticity was genuine, and she didn’t manipulate emotions to win over the audience.

With conviction, Imisi asserted that her journey in the Big Brother house was unscripted, and her connection with the audience was real.

“I didn’t come in with a pity strategy. I didn’t even believe I was going to be picked for the show. When I got the mail, I had only a few days to pack.

“I was in Ijebu at the time, and I brought all the costumes I took to that location to my sister, then we started planning,” Imisi said.

Imisi was announced winner of BBNaija season 10 on October 5, 2025 by the show host, Ebuka Obi-Uchendu.