DJ Cuppy Shares Why The Word ‘No’ Is Important In Business

Nigerian musician and disc jockey, DJ Cuppy has revealed why the word ‘NO’ is important in business and work.

In a post on X, she narrated how she started her DJ journey.

She opened up that taking many jobs didn’t help her as she learnt doing her job well was better.

She took to X and wrote:

“NO is an important word ‼️ 💭

When I first started DJing, I said YES to everything, every show, every chance, every invite. 

Gingered to be in the room! With time, I learned it’s not about doing it all, it’s about doing it well.

I know what you’re thinking: easy for HER to say. But trust me, most of us overextend ourselves.”

NO is an important word ‼️ 💭

When I first started DJing, I said YES to everything, every show, every chance, every invite. Gingered to be in the room! With time, I learned it’s not about doing it all, it’s about doing it well.

I know what you’re thinking: easy for HER to say.…

— Cuppy (@cuppymusic) November 8, 2025