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Sporty TV unveils free-to-air sports packages to excite Nigerian fans



Sporty TV has announced a lineup of premium sports packages designed to revolutionise the viewing experience for Nigerian sports fans.

Oluchi Enuha, the network’s Executive Representative in Nigeria, revealed that the new offerings would redefine sports broadcasting standards both locally and globally.

Enuha also announced a strategic partnership with the Nigerian Television Authority (NTA) and other global media organisations, emphasising that the collaboration aims to deliver an unmatched free-to-air sports network to viewers and advertisers, all at no cost.

Read Also: Nigeria’s sports industry: Poised for a revenue boom

“This is an unprecedented delivery of premium content at no cost to the Nigerian viewer,” Enuha stated. “We are transforming the broadcasting landscape across Africa.”

Sporty TV’s latest packages feature over 600 live events, including action from the English Premier League, Spanish La Liga, German Bundesliga, South American football leagues, and selected Super Eagles 2026 FIFA World Cup qualifying matches (the final four games).

The network will also broadcast the FIFA Club World Cup, the 2026 FIFA World Cup finals, and highlights from major global competitions such as the recently concluded 2025 World Athletics Championships in Japan.

By combining world-class production, cutting-edge technology, and strategic partnerships, Sporty TV ensures that every Nigerian household can enjoy premium sports entertainment through its YouTube channel and mobile applications, guaranteeing maximum accessibility and viewing convenience.

“Our goal is to make world-class sports available to every Nigerian home,” Enuha added. “We’re not just broadcasting games, we’re bringing fans closer to the action than ever before.”

Head of Sports at BusinessDay Media, a seasoned Digital Content Producer, and FIFA/CAF Accredited Journalist with over a decade of sports reporting.Has a deep understanding of the Nigerian and global sports landscape and skills in delivering comprehensive and insightful sports content.



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